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Lulu vs Smashwords
June 09, 2025
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Lulu pioneered the self-publishing industry and paved the way for people around the world to publish books and bring them to market, while allowing authors to retain full control of their work. Operating a global network, Lulu provides worldwide distribution so that authors can reach readers just about anywhere via print, e-readers and tablet devices. As the leading independent self-publishing company, Lulu has enabled people in more than 225 countries and territories to self-publish nearly two million publications, including 1.5 million books.
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Smashwords is the world's largest distributor of indie ebooks. We make it fast, free and easy for any author or publisher, anywhere in the world, to publish and distribute ebooks to the major retailers. We provide free tools for marketing, distribution, metadata management and sales reporting. At Smashwords, our authors and publishers have complete control over the sampling, pricing and marketing of their written works.
Lulu vs Smashwords in our news:
2022. Lulu unveiled new Cover Designer
Self-publishing platform Lulu has introduced a new tool for designing paper-book covers. Authors who are familiar with Photoshop or InDesign prefer to create covers themselves, but the new cover maker offers an easier alternative. For example, it can be useful for those who create gift-books, pre-release books for beta readers or just aspiring authors publishing their first book. The tool automatically calculates cover width and height and is compatible with all Lulu book sizes (but it is best suited for regular paperback books). The visual designer provides several basic tools, including templates, the ability to upload and position images, text boxes with the ability to customize fonts and alignment, simple graphic shapes and the ability to add an ISBN barcode.
